The language your brand has been missing.
I help designers and heritage brands build a framework that makes every touchpoint feel intentional, covering tone of voice, messaging, visual direction, and channel strategy, along with the writing that brings it to life. Not every project requires the full picture. If you need help with a single touchpoint rather than an end-to-end strategy, I'm happy to work that way too.
The goal is a brand that doesn't just look the part but sounds like it too. Looking to give your online presence a rebrand? Let’s talk.
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A thorough review of your existing presence across your website, social channels, and press materials, with a detailed written assessment of what's working, what isn't, and where the opportunities are. A focused, contained engagement that gives you a clear picture of where to focus your energy.
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A plan for showing up consistently and with purpose across your chosen channels, covering posting cadence, content pillars, and the editorial calendar that keeps it all moving.
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The writing that brings your strategy to life — captions, newsletter columns, website copy, thought leadership pieces, and anything else your brand needs to stay in the conversation.
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Guidance on the imagery, aesthetic, and visual language that should accompany your written content to ensure every touchpoint feels cohesive and considered.
How it Works
Every engagement starts with a brand audit. Before I recommend anything, I want to understand where you are: what's landing, what isn't, and what your brand could be saying that it isn't. From there, we move into a structured discovery process built around a series of focused conversations about your practice, your audience, and your ambitions. I'll send a short form ahead of our first call so we hit the ground running.
Depending on the scope, the deliverable might be a comprehensive brand framework, a tone of voice guide, a content strategy, or a prioritized set of recommendations. Every project ends with a clear handover so you know exactly how to put it into the world.
THE PROCESS
To scope a brand or content project accurately, it helps to know:
Your current channels and where you feel least confident
The clients or publications you most want to attract
Any brand guidelines or reference material already in existence
Your timeline and how quickly you need results
Whether you need strategy only, writing only, or both
Not sure yet? That's what the discovery call is for.
WHAT I’LL NEED FROM YOU
Brand and content strategy is priced on a per-project basis, with the scope and fee agreed before any work begins. Ongoing content and copywriting is available on a monthly retainer for studios that need a consistent editorial presence. To discuss rates for your specific project, get in touch and I'll send over a short form to get us started.
RATES